Financial Wellness Influencers - Who To Follow in 2023

In today’s digital era, personal finance influencers continue to gain momentum as people look for guidance on managing their finances online. However, not all influencers are created equal, and some may be more interested in making a quick buck than providing sound financial advice. In this blog, we will discuss who to follow in 2023 for financial wellness content and how to verify that they are legitimate.

First and foremost, it's important to look for influencers who have a strong reputation in the personal finance community. Some well-respected influencers in the industry include Dave Ramsey, Suze Orman, and Robert Kiyosaki. These individuals have years of experience and a proven track record of helping people achieve financial success. Knowing who to trust is hard. Lucky for you, we made a list of trending accounts on social media you should follow for financial wellness content in 2023.  

It's also important to consider the type of content an influencer produces. Some influencers may focus on a specific aspect of personal finance, such as investing or budgeting, while others may cover a broad range of topics. It's important to find an influencer whose content aligns with your financial goals and interests.

When validating whether to follow a potential influencer, it's important to do your due diligence and verify their credentials. Look for influencers who have a strong educational background in finance or have worked in the industry for a significant amount of time. Additionally, look for influencers who are transparent about their financial status and how they make money from their content.


One way to verify an influencer's legitimacy is to look for reviews or testimonials from people who have used their advice. Many influencers have active social media communities, so look for comments and feedback from other followers. Additionally, you can look for endorsements from reputable sources such as financial advisors, media outlets, or other influencers.


It's also important to be wary of red flags when evaluating an influencer's legitimacy. Some warning signs to watch out for include influencers who promise quick and easy ways to get rich, those who ask for payment in exchange for financial advice, or those who have a history of promoting questionable or fraudulent products. 

The following list is made up of influential accounts that provide financial wellness across all social media platforms.

  1. Sam Jarman | @samjarman

    TikTok, instagram, facebook, twitter 

  2. Robert Croak | @robertcroakofficial

    Tiktok, Instagram, Facebook, Twitter, Linkedin

  3. Seth Godwin | @seth.godwin

    Tiktok, Instagram, Facebook, Twitter

  4. The School of Hard Knocks | @theschoolofhardknocks

    Youtube, Tiktok, Instagram, Twitter

  5. Money Coach Vince | @moneycoachvince 

    Tiktok, Instagram

  6. Vivian Tu | @your.richbff

    Tiktok, Instagram, Facebook

  7. Anthony Oneal | @anthonyoneal

    Instagram, Twitter

  8. Jeremy Schneider | @personalfinanceclub

    tiktok, Instagram, facebook

  9. Delyanne Barros | @DelyanneTheMoneyCoach

    tiktok, instagram, facebook

  10. Lisa Measton | @lisameaston

    Tiktok, Instagram

In conclusion, personal finance influencers can be a valuable resource for those looking to improve their financial literacy and achieve financial success. However, it's important to do your due diligence and verify an influencer's legitimacy before following their advice. By considering an influencer's reputation, content, credentials, reviews, and any warning signs, you can make an informed decision about who to follow and trust with your personal finances.

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